Description

Pure & Gentle

About This Product:
Pure & Gentle is a gentle baby wash and shampoo created to cleanse delicate skin and hair without disrupting their natural balance. It removes everyday build-up such as milk, sweat and environmental exposure while helping maintain softness, moisture and comfort. It can be used on both skin and hair, leaving the scalp clean and the skin calm, soft and comfortable after every wash. Suitable from birth and designed for delicate and eczema-prone skin.

Benefits:
• Gently cleanses without leaving skin dry or tight.
• Helps maintain the skin's natural balance.
• Removes everyday build-up from milk, sweat and environmental exposure.
• Leaves skin soft and comfortable after bathing.
• Does not create a harsh “squeaky clean” feeling.
• Keeps hair soft, light and easy to manage.
• Suitable from birth.
• Supports delicate and eczema-prone skin.
• Contains no essential oils.
• Has a soft, clean scent that is not overpowering.

Botanical & Key Ingredients:
• Chamomile Hydrosol: A gentle botanical ingredient included to support delicate skin.
• Frankincense Hydrosol: Adds botanical skin-supporting properties to the cleansing formula.
• Aloe Vera: Helps support hydration and skin comfort.
• Glycerin: Helps maintain moisture.
• Propanediol: Supports hydration within the formula.
• Colloidal Oatmeal: Helps support delicate, dry and sensitive skin.
• Rooibos Extract: Provides botanical skin-supporting properties.
• Squalane: Helps maintain softness and moisture.
• Bisabolol: Provides gentle soothing support.

Gentle Cleansing System:
Pure & Gentle uses plant-based cleansing ingredients including Coco Glucoside, Decyl Glucoside and Lauryl Glucoside to cleanse effectively while remaining gentle on delicate skin.

Directions to Use:
Apply a small amount to wet skin and/or hair. Gently massage to cleanse, then rinse thoroughly. Use daily or as needed.

Suitable For:
Suitable from birth. Designed for newborns, babies and children with delicate or eczema-prone skin. Use under adult supervision.

Ingredients:
Distilled Water, Chamomile Hydrosol, Frankincense Hydrosol, Aloe Vera, Glycerin, Propanediol, Colloidal Oatmeal, Rooibos Extract, Coco Glucoside, Decyl Glucoside, Lauryl Glucoside, Squalane, Bisabolol, Xanthan Gum, Geogard Ultra, Sodium Gluconate, Citric Acid.

Cautions:
For external use only. Avoid contact with eyes. Do not use on broken skin. A patch test is recommended before first use. Discontinue use if irritation occurs. Use under adult supervision. Store in a cool, dry place away from direct light.

Disclaimer:
This product is not intended to diagnose, treat, cure or prevent any disease.

Tagline:
“Because little ones were made to explore.”

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